feature

Property Inventory Plugin

Instantly showcase listings on your website

Overview
docs
property inventory plugin
websites
document sharing
site plans
email
syndication
docs
property inventory plugin
websites
document sharing
site plans
email
syndication

 4 MINUTE READ

Your website visitors expect to be able to view your open property listings directly on your brokerage’s website. But instead of redirecting buyers to an outside listing marketplace, you should be able to drive more traffic to your site and directly generate your own leads. That’s why we created our company website Property Inventory Plugin feature.

You should be able to drive more traffic to your site and directly generate your own leads.

What is a Property Inventory Plugin?

Buildout’s Property Inventory Plugin seamlessly integrates your active listings onto your company’s existing website through a mobile responsive plugin. This inventory plugin is a useful tool for property buyers and prospective clients to search your firm’s listings. It is also useful for your brokerage to improve your website’s SEO and usability.

When Buildout’s Property Inventory Plugin is on your company’s website, property listings will automatically be added, updated or removed from the plugin. Once the listing is on-market in Buildout, that property’s information automatically updates on your website in real time, as will any future property updates. Then, visitors can easily view and search specific property criteria directly on your website.

The Property Inventory Plugin also direct viewers to individual property websites that highlight listing overviews, documents, photos and maps. On these websites, visitors can access promotional materials through Buildout’s document sharing feature. With this feature, brokers can put documents behind a form, require an electronic confidentiality agreement signature and track user activity. All of this combined turns your website into an efficient lead generation tool.

Visitors can easily view and search specific property criteria directly on your website.

Who is this feature for, and when do they use it?

Our customers benefit from this feature every day, and so do their website visitors. Every time one of your brokers wins a listing or closes a deal and adds it to Buildout, it is automatically added to your brokerage’s website through this powerful plugin. Your website visitors never miss out on a new property. And you never miss out on any leads.

The Property Inventory Plugin feature makes it easy for buyers to search your website directly for properties that meet their criteria and to see what types of properties your brokerage represents. Website visitors can use the plugin to search in map view or list view by property type, price, square footage, and whether the property is for sale or for lease.

Why do you need a Property Inventory Plugin?

When you house your brokerage’s active listings on your own website, you can:

  • Feature your brokerage’s live property listings
  • Maintain or improve your site’s SEO to drive more traffic to your site
  • Bring in leads through your company website

Instead of sending your website visitors away to an outside web page, your brokerage website visitors stay on your site. From there, you can direct visitors to individual property websites and collect leads directly through Buildout’s document sharing feature or forms.

How does the Property Inventory Plugin work?

Once your plugin is installed on your website, there is no web programming required to manage your Property Inventory Plugin.

here's how

  1. To install the Property Inventory Plugin to your company’s website, your website programmer can follow the plugin installation directions included under the plugins tab on your company settings page. The directions are simple to follow, and our support team will work directly with you to complete the installation and integration.
  2. When you update a property in Buildout’s centralized database, it will automatically update on your website plugin as well, so you’ll only ever have to update the listing in one place.
  1. To highlight specific featured listings, under that same plugins tab, you can simply drag and drop the properties you want to highlight in your Property Inventory Plugin.
  2. Your website visitors, including property buyers and prospective clients, can visit your website and easily search your available listings based on their criteria.

View an example Buildout customer’s Property Inventory Plugin here.

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Are you interested in housing your brokerage’s active listings on your website using a dynamic, easy-to-use inventory plugin? Contact our team today to learn more and set up a demo.

Learn more about other Buildout features, like instant document creation and branded email marketing.

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